The Orbit Baby Story
From one smart idea to the ultimate in family luxury travel.
2004
The First 360 Degree Rotation
Bringing new technology to strollers, Stanford University Undergrads, Bryan White and Joseph Hei, developed the SmartHub™, and kicked off a new way to look at family travel, and a new way for babies to explore the world around them.
2006
Launch of the G1 Orbit Baby Travel System
With new patents, technology, and a drive to design the most innovative, versatile, and safe baby products in the marketplace, a sleek stroller, car seat, and bassinet built around the SmartHub™ has arrived. It’s a fresh approach to travel, and a kickoff to the Orbit Baby lifestyle.
2011
The Joining of Forces
Bringing new resource and visibility to the company, Orbit Baby is acquired by ErgoBaby, where the brand’s popularity continued to grow.
2014
Color Pop
Designed with the prestigious IDEO designer, Orbit Baby began to offer color as a new level of customization to their modular stroller systems. 3 different bases were introduced, along with 9 sunshade colors, so parents were able to choose and change out hues to suit their mood or style.
2016
A New Partnership
The Orbit Baby brand was procured by the Safian Group, headquartered in South Korea. Committed to the founding duo’s original mission, the Safian Group made significant investments and improvements to the Orbit Baby products. Their detailed research, eye for design, and quest for quality led to the development of the G5 Orbit Baby Travel System.
2019
New Beginnings
Safian Group partnered with Orbit Global, Inc., a California-based investment, branding, and distribution company owned by baby industry veteran, Braden Jones. Under Safian and Orbit Global, Inc., Orbit Baby products were further refined, creating an even better travel system based on high design, luxury, and innovation.
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